![]() ![]() Captions and subtitles can also help your audience understand your content better. Improve User ExperienceĪdding captions to your videos will let users enjoy your content even if they can’t or choose not to use the sound on their device. ![]() Individuals who are deaf or hard of hearing will be able to experience your content when you add captions. Making your content more accessible is not only the right thing to do, but it can also expand your audience. Including keywords you’d like to rank for in your transcripts is a good practice. Search engines crawl for text, not video content, so having a text version of your video content will significantly increase its performance. Increase Your SEOĬaptions and transcripts help your video’s SEO score and make it rank higher on Google. Below are some of the top benefits of captioning your videos. Adding captions to your video content will help it reach more people and has many benefits. With so much competition in the online video creation space, exploring new ways to keep your content competitive is important. Why should you add captions or subtitles to videos?
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